Description

Role Dimensions

Innovation is the heart of Diageo and plays a key role in brand building enabling brands to improve equity, access new consumers and occasions as well as enticing premiumisation and crafting incremental value for our customers.

You will play a meaningful role in translating the Northern European innovation pipeline into a commercial reality. You will achieve this through concept and design, commercialization of each project, and supervision of a perfect activation across all touchpoints. The role works closely with the European Innovation, Sales, and Marketing teams throughout all the process.

Top Accountabilities

Functional:

• Our customers and the trade are encouraged by our innovation agenda - the pipeline is rooted in our customer, consumer and market insight and opportunities. You will ensure all innovation has clear consumer and customer needs.

• Clear thought through Commercialization - Lead the commercialization of our innovation pipeline, working with marketing and sales to ensure our organization is set up for commercial success with all launches.

• Outstanding launches - our execution is the envy of our peers. You will work with a cross-functional team of Brand, Activation and NRM to lead excellent launch, champion and exit plans, interventions when needed and ensure we deliver our AOP. This should include a three-year plan at launch.

• Supervise and Review Execution - Partner with Marketing to ensure clear review and course accurate where needed for all Northern Europe launches. Support the development of the innovation strategy with the Northern Europe LT and work closely with the innovation team in Europe to develop a robust pipeline

• Internal and external teamwork - Delegate effectively and influence across levels to make things happen.

• Creative Problem solving - You can find solutions for business challenges and ensure internal barriers do not get in the way of external success.

• Commercial Expertise - You have a deep understanding of customer needs, and can use this insight to develop your projects.

About you

• 4-6 years commercial experience -with a consistent track record in business delivery

• Ability to work with ambiguity and at pace with multiple projects.

• Outstanding ability to build and nurture genuine relationships based on mutual trust and respect.

• Successful management of senior team members at all levels, contributing to strong and positive outcomes.

• A history of working across media, digital, experiential, PR, culture, social and with external agencies.